First Saturday Lime: $1.3M in a Single Month on TikTok Shop
First Saturday Lime came to Adquadrant with a stalled TikTok Shop and a goal of $10,000 a day in GMV. We built an aggressive creator and affiliate sampling program, layered paid amplification onto the top performers, and pushed weekly content from 110 videos to 610. Two and a half months after taking over, May closed at $1.3 million in GMV — including a single day at $108,224 and a 7.1x return.
Industry
Home & Garden / DTC
Key Services
- TikTok Shop
- Affiliate Marketing
- Creator Strategy
Results
$1.3M
GMV in May, up from $100K in March
- $108,224 single-day record, at a 7.1x return
- 610 videos a week, up from 110
- Target was $10,000 a day; the record day beat it tenfold
Impact
The brief was $10,000 a day. The programme cleared that inside two and a half months and then beat it tenfold in a single day, because content volume and paid amplification were built to compound rather than run side by side.
First Saturday Lime
's Results
$1.3M
GMV in May, up from $100K in March
$108,224
Single-day record, at 7.1x return
610
Videos a week, up from 110
The adQ team performs great. We hit all of our revenue goals and maintained top‑line ROAS!
From the start, Adquadrant blew us away with their creative. They encourage us to go out of the box with different avenues and different creatives, to think more strategically about the ads we’re putting out. And they also took control of media buying, telling us, “You can leave this channel alone, SEO is good” or “We can ramp up this” and "You should spend more but you'll make more." They helped us make big decisions.
First Saturday Lime hit $1.3M in a single month on TikTok Shop, with a $108,224 record day.
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