Bomber Eyewear: 177% Email Revenue Growth in 30 Days
Bomber Eyewear, known for patented floating sunglasses, was held back by outdated email infrastructure. Adquadrant rebuilt their email strategy with segmentation, automation, and fresh creative—rapidly driving higher engagement and revenue.
Industry
Eyewear
Key Services
- Email Marketing
- Paid Social
Results
177%
increase in email revenue within the first 30 days
- 20% of total revenue from email (up from 9% previously)
- Smarter segmentation and targeting boosted engagement and repeat purchases
What We Did
Email Strategy Overhaul
- Migrated from legacy ESP to Klaviyo for enhanced targeting and deliverability
- Advanced segmentation by gender, VIP status, geography, and behavior
- Built automated flows for cart abandonment, browse recovery, win-back, and VIP offers
- Redesigned templates with mobile-first, clean creative to improve open and click rates
Campaign Optimization
- Delivered precise messages at the right time to increase conversions
- Converted passive subscribers into active buyers with tailored sequences
- Used data-driven automation to maximize recurring revenue
Impact
Adquadrant transformed Bomber Eyewear’s email into a top revenue channel, driving rapid growth through smarter targeting and automation.
Bomber Eyewear
's Results
177%
increase in email revenue within the first 30 days
20%
of total revenue from email (up from 9% previously)
The adQ team performs great. We hit all of our revenue goals and maintained top‑line ROAS!
From the start, Adquadrant blew us away with their creative. They encourage us to go out of the box with different avenues and different creatives, to think more strategically about the ads we’re putting out. And they also took control of media buying, telling us, “You can leave this channel alone, SEO is good” or “We can ramp up this” and "You should spend more but you'll make more." They helped us make big decisions.
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