Eliving Furniture: 600% ROAS on Google Ads
Eliving Furniture was winning customers with fast shipping and quality products but struggled to scale profitably on paid media after changes impacted Facebook performance. Adquadrant stepped in to optimize and scale their Google Ads strategy with precision and efficiency.
Industry
Furniture
Key Services
- Paid Search
- Google Ads
Results
- 600% return on ad spend (ROAS)
- 95% increase in monthly revenue
- 136% more monthly purchases
59%
growth in campaign scale
What We Did
Paid Search Efficiency
- Launched low-cost paid search campaigns supporting smart shopping algorithms
- Balanced budget across high-ROI campaign types
Smarter Smart Shopping
- Paused “new customers only” to access full audience
- Optimized product type fields for ad relevance and delivery
- Synchronized monthly CRM data for custom high-intent audiences
Scalable Structure
- Introduced proven campaign types from top North American markets
- Streamlined account structure for easier scaling
- Continuously tested and iterated based on product performance
Campaign Optimization
- Clear communication and trusted strategy enabled confident scaling
- Budget reallocation away from Facebook into Google Ads fueled growth
- Ongoing data-driven testing sustained campaign performance
Impact
Adquadrant helped eliving Furniture nearly double monthly revenue while growing ad spend and maintaining exceptional efficiency.
Eliving Furniture
's Results
600%
return on ad spend (ROAS)
95%
increase in monthly revenue
136%
more monthly purchases
The adQ team performs great. We hit all of our revenue goals and maintained top‑line ROAS!
From the start, Adquadrant blew us away with their creative. They encourage us to go out of the box with different avenues and different creatives, to think more strategically about the ads we’re putting out. And they also took control of media buying, telling us, “You can leave this channel alone, SEO is good” or “We can ramp up this” and "You should spend more but you'll make more." They helped us make big decisions.
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