PristineHydro: 57% of Revenue from Email Within 60 Days
PristineHydro had a loyal customer base and a unique product but lacked marketing infrastructure to convert interest into revenue. Adquadrant built an integrated email and paid social strategy that created a scalable, high-performing revenue engine.
Industry
Health & Wellness
Key Services
- Email Marketing
- Paid Social
Results
- 57% of total revenue driven by email in just 60 days
- 400% increase in Meta return on ad spend (ROAS)
- 70% reduction in cost per purchase on Meta
30%
email open rates in the first 30 days
What We Did
Email Marketing Setup
- Migrated to Klaviyo for advanced segmentation
- Created automated flows: welcome, cart abandonment, education
- Built a consistent campaign calendar with content and promotions
- Integrated lead capture from paid social for ongoing list growth
Paid Social Performance
- Rebuilt Meta campaigns targeting high-performing audiences
- Refined creative to emphasize credibility and social proof
- Launched remarketing to re-engage visitors
- Optimized creative daily to lower cost per purchase
Campaign Optimization
- Constructed a full-funnel system for sustainable growth
- Data-driven daily optimizations maintained scalable returns
- Seamless integration between email and social channels
Impact
Adquadrant delivered a robust revenue system that transformed email into the top channel and made Meta performance predictable and profitable.
PristineHydro
's Results
57%
of total revenue driven by email in just 60 days
400%
increase in Meta return on ad spend (ROAS)
70%
reduction in cost per purchase on Meta
The adQ team performs great. We hit all of our revenue goals and maintained top‑line ROAS!
From the start, Adquadrant blew us away with their creative. They encourage us to go out of the box with different avenues and different creatives, to think more strategically about the ads we’re putting out. And they also took control of media buying, telling us, “You can leave this channel alone, SEO is good” or “We can ramp up this” and "You should spend more but you'll make more." They helped us make big decisions.
PristineHydro generated 57% of revenue from email in 60 days.
What can we do for your brand?
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